Tech Tour – MADverse
A Multi-Sensory Experience: The Ultimate Fusion of Art, Music, Design and Dining
As a hybrid digital art social hub specifically curated for Gen Z, MADverse centers on four core elements: Music, Art, Design and Dining. By exploring the cross-border integration of creativity, technology, and commerce, the brand embodies a "super-sensory, avant-garde, and playful" personality designed to unleash the creative potential of the younger generation.
This exclusive "Tech Tour," co-created by MADverse and Beijing InfoComm China 2026, highlights the cutting-edge application of Pro AV integration within commercial spaces. By seamlessly coupling immersive audio, interactive visuals, and dynamic spatial storytelling, MADverse successfully embeds sensory art into the dining and social experience. Visitors will witness firsthand how emerging Pro AV trends evolve from abstract concepts into tangible commercial productivity, redefining the interactive dimensions and user value of physical retail and entertainment.
开启一场多元体验：艺术、音乐、设计与美食的极致碰撞
一个面向 Z 世代的复合式数字艺术社交空间，MADverse 以音乐（Music）、艺术（Art）、设计（Design）、餐饮（Dining）四大元素为核心，探索艺术、科技与商业的跨界融合，以超感、先锋、好玩儿为品牌个性，释放年轻一代的创造力。
本次 MADverse 与 Beijing InfoComm China 2026 联合打造的“科技之旅”（Tech Tour），重点展示了专业音视频集成技术在商业空间的极致应用。通过沉浸式音频、交互式影像与动态空间叙事的深度耦合，MADverse 成功将感官艺术植入餐饮与社交体验。观众将亲身感受到前沿 Pro AV 趋势如何从概念转化为现实商业生产力，重构实体商业的交互维度与用户价值。
Date | 日期: 16-4-2026（Exhibition Day 2 | 展会第二天 ）
Time | 时间: 14:30 – 17:00
Venue | 参观地点: MADverse 摩境数字艺术空间
Language | 语言: Chinese (English handouts provided) | 中文（可提供英文简介）
RMB 349 (USD 51) 人民币349元（51美元）
Agenda | 行程
14:30 – 15:00 | Transit from CNCC to MADverse | 从国家会议中心前往MADverse 摩境数字艺术空间
15:00 – 16:05 | Guided Tour starts from the Entrance | 导览活动从入口处开始
- Eye Interaction Installation | 眼动追踪装置
- AIGC Cultural Experience | AIGC文创打卡体验
- Ring-shaped Lobby Projection & Cylindrical Screen Display | 投影、圆形屏幕展示
- Human Shadow Interaction Screen | 人影交互屏幕体验
- Interactive Display Experience | 交互屏幕体验
- Main Hall Large Screen Content + Screen Open-close Demo | 主厅大屏内容观赏+开合屏幕展示
- Introduction of 360° Projection Area | 360°投影区介绍
- Backstage Tour: Exhibition, Live Music, Pop-up Event Spaces | 后台参观--了解展览业态、Live音乐业态、活动快闪业态介绍
16:05 – 17:00 | Networking and Coffee Break | 问答环节、交流与茶歇
Coach transportation to MADverse will be provided by the organiser. Upon completion of the tour, participants may return to CNCC by coach bus or make their own arrangements.
主办方将安排巴士前往 MADverse，导览结束后，参与者可选择乘坐巴士返回国家会议中心，或自行离开。
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