With the global Pro-AV market set to expand by US$70 billion by 2030, China stands at the forefront of this transformation. Driven by the rise of the experience economy and hybrid work, high-quality visual communication is no longer a luxury—it is mission-critical.
China’s growth engine is underpinned by large-scale digital infrastructure investment, enterprise modernization, and strong demand across education, commercial, and public-sector verticals, expected to reach US$97.5 billion by 2028.
China’s Pro-AV sector is at a pivotal point of transformation, shaped by the convergence of AV, IT, and emerging digital technologies. As hybrid work becomes standard practice and immersive experiences shift from “nice-to-have” to essential across corporate, education, retail, and cultural venues, demand for integrated, scalable AV solutions continues to accelerate. Technologies such as AI-enabled automation, real-time collaboration platforms, and interactive display ecosystems are rapidly becoming baseline requirements rather than differentiators.
Download InfoComm China’s complimentary playbook, “A World of Cutting-Edge Pro-AV: China’s Pro-AV Market Overview & Opportunities” and glean how China is shaping the future of Pro-AV. This 30-page report includes:
- Market overview: The latest insights on the China Pro-AV landscape
- Emerging Trends: A glean into the technologies shaping the future of the region
- Innovation in Action: Over 10 real-world case studies from companies in China implementing advanced Pro-AV innovation
- International Strategy: An overview of high-value opportunities for global companies
- Exclusive Benefits for International Visitors: Details on the 2026 International Visitor and Invited Guest Program
Within the report, you’ll learn more on the leading established brands in China as well as innovative players whom you’ve yet to discover. Case studies include installations at LEGO Land Shanghai, Red Bull Japan’s corporate meeting room make-over, Zimbabwe’s Parliament Building audio-visual transmission installation, and many more.


